Category Archives: nonprofit

The freedom to move is at the core of living.

ellie2Over the Labor Day holiday, my family and I celebrated the golden birthday of my youngest niece. Ellie turned two on September 2nd. My brother Ray, Ellie’s dad, said that he was looking at old pictures of us when we were kids earlier in the week and he noticed how Ellie’s face closely resembled mine when I was her age. It sure would be fun to watch her grow up and see many faces in the family tree reflected in hers.

Ellie’s strong independent personality clearly shows how she takes after her proud uncle, although I wouldn’t wish for her what I’ve recently realized to be a commonly shared family gene. Every now and then, if I don’t watch what I eat, I suffer from a mild to severe gout attack. Gout is a form of arthritis. It occurs when uric acid builds up in the bloodstream and causes inflammation in the joints. Acute gout is a painful condition that often affects only one joint. Chronic gout is repeated episodes of pain and inflammation which may affect more than one joint. Ray has it. Some of my aunts and uncles have it. My grandmother had it.

My first trip to New Orleans in 2010 triggered my first severe flare-up. I literally ate my way through this lovely city, enjoying the best seafood gumbo, barbecue shrimp, soft shell crab, and red beans and rice – a menu rich with uric acid. Thankfully I was already back in Chicago when pain struck. It was unbearable. Who knew how pain in one joint – the big toe on my right foot – could paralyze my entire existence? I thought the pain would go away overnight, but I cried myself to sleep. The next day, my doctor prescribed allopurinol and told me to take 800 mg of ibuprofen every four hours. That was the only time I felt total relief from the pain. I had to cancel business appointments for the next 3 days and didn’t reschedule until I was confident I could walk again, even with a cane.

arth_handsNever in my wildest thoughts did I expect to develop arthritis. Only then did I begin to seek more information about it, about other people – including children – who have it and how they cope, and available resources to help people like me live a better life with arthritis.

At the core of this effort, the Arthritis Foundation leads the way. Founded in 1948, the Foundation helps people take control of arthritis by providing public health education; pursuing public policy and legislation; and conducting evidence-based programs to improve the quality of life for those living with arthritis. They are also the largest private, nonprofit contributor to arthritis research in the world, funding more than $450 million in research grants since 1948.

There are a number of ways to become involved with the Arthritis Foundation.  Whether you become a member, or make a donation, your contribution goes to support cutting-edge research and scientifically proven programs designed to help people with arthritis.  For every dollar donated to the Arthritis Foundation, 78 cents goes directly to fund research and activities for people with arthritis. Getting involved doesn’t require a major donation or major time commitment.  Attending a fundraising event – be it a fun run, breakfast or gala, or the Arthritis Walk – is another way to help.

Join me on September 21, 2013 at the Arthritis Foundation’s 24th Freedom of Movement Gala and support this worthy cause. With your help, people with arthritis like myself can live fully and thrive. Watching my niece, Ellie at her birthday party reminded me how fast kids grow up. What a joy if I could be there with her every step of the way.

2013Arthritis-STD_SMALL

For more information and to purchase tickets, go to www.affreedomofmovement.org.

Can vulnerability be a source of strength?

TED_BreneBrownAs individuals, we have let society pressure ourselves into achieving perfection. Anything less doesn’t make us worthy. The same holds true for how we manage our professional lives and the organizations we lead.

Brené Brown is a research professor at the University of Houston Graduate College of Social Work. She has spent the past ten years studying human connection. In Brown’s TED Talk entitled “The Power of Vulnerability,” she asks: How can we embrace our imperfections so that we can engage with others from a place of authenticity and worthiness?

How this plays out in the workplace depends on how supportive the culture is toward cultivating compassion. Ultimately, by accepting that we don’t always know and we don’t always have, we start gaining the courage to take risks and make truly meaningful connections.

Engage Your Donors from a Place of Authenticity and Worthiness.
REGISTER FOR A STORYTELLING WORKSHOP TODAY

Does Your Fundraising Letter Tell a Compelling Story?
August 22nd: 5:30-8:00pm
at Open Books: 213 W. Institute Place, Chicago
GET DETAILS & REGISTER

The Power of Food to Engage, Move and Nurture Your Audience
September 24th: 6:00-8:00pm
at First Slice Cafe: 4664 N. Manor, Chicago
GET DETAILS & REGISTER

Sending a Letter Tests Your Call-to-Action

fundraisingsuccess_logoBefore you fold that letter or seal the envelope, you may want to take another look at both after reading some advice from a couple of folks in the field.

Willis Turner was an experienced writer and creative director in traditional advertising for more than twenty years before switching full time to fundraising about fifteen years ago. In his work with nonprofit organizations and associations, he has written thousands of communications for appeals, renewals and acquisitions in every medium.

In his recent post on Fundraising Success, Turner cites a study done at Carnegie-Melon that looked at people’s responses between four appeal letters. This study was also written about many years ago in the book, “Made to Stick: Why Some Ideas Survive and Others Die.”  The results challenged the conventional wisdom about what ultimately moves people to act.

READ MORE

envelopeKnowing you have a compelling letter for your potential donor to read is one thing. Guaranteeing they will read it is another. Alison Keys of the blog A Fundraiser’s Friend asks, “What is the most important element in your direct mail package?”

What will stop people in their tracks as they sort through their mail breezing through bills, notices and flyers? Is your envelope enticing enough to stand out and pique someone’s curiosity? We tend to not give our envelope enough attention, but it is what get’s our letter opened, or not.

READ MORE

appeal-letter-smallJOIN OUR AUGUST WORKSHOP

Does Your Fundraising Letter Tell a Compelling Story?
August 22nd: 5:30-8:00pm
Open Books
213 W. Institute Place, Chicago IL 60610
REGISTER and bring a friend or two

MARK YOUR CALENDAR

How Food Can Tell Your Compelling Story
September 24th: 6:00-8:00pm
First Slice
4664 N. Manor, Chicago IL 60625

Storytelling Jam Session
October 3rd: 6:00-8:00pm
Lillstreet Loft
4437 N. Ravenswood, Chicago IL 60640

Have a fantastic August!

Does Your Board Tell Compelling Stories About Your Mission?

The other day, BoardSource senior governance consultant, Susan Decker, led a webinar entitled “Mission Movers: Crafting and Communicating Your Message.” In it, she pointed out specific roles that board members of nonprofit organizations are expected to carry on for communicating their mission.

According to Decker, the first step in understanding these roles is to ask these key questions:

  • Does our organization have a clear strategic vision that supports our mission?
  • Do I understand my role in communications?
  • Do we have the necessary expertise to support and deliver solid messaging?
  • Are there opportunities in my relationships that could benefit the goals of the organization?

Decker then explains the importance of board members sharing compelling stories about the mission:

  • Briefly communicate shared values, needs, and interests
  • Put a face and a voice to your work
  • Include hard data where appropriate
  • People remember how we make them feel more than anything else

The point is: Storytelling plays a major role in advocating for your mission. It is meeting your audience where they currently are and using your narrative to take them on a journey to where you want them to be. Story is where, together, we get in touch with our humanity. It is where we truly connect.

Download the full slide deck for Mission Movers.

appeal-letter

Does Your Fundraising Letter Tell a Compelling Story?

Nonprofit organizations constantly juggle a variety of tools to fundraise. One tool that many nonprofits have been using for generations is the appeal letter. Whether it’s sent via post or email, how can we transform this into a more powerful medium that, once in the hands of donors, will move them to give?

Our workshop will focus on writing your next appeal letter to include a compelling story about how your program impacts the lives of people you serve. We will cover story selection, building a vocabulary that is potent with meaning and intention, and overall presentation.

View and share this video clip from our last appeal letter workshop.

Thursday, August 22
5:30–8:00pm
Open Books
213 W. Institute Place, 2nd Floor
Chicago, IL 60610

5:30pm – 6:00pm  Introductions
6:00pm – 7:30pm  Workshop
7:30pm – 8:00pm  Networking

Coffee and tasty nibbles will be served.

REGISTER EARLY and get a great value.

 Stay cool and safe this summer!

The Language of Story

“People are drawn to your relationship with your message.”
— Dr. Sandy Goldberg
   Founder & Chairman, A Silver Lining Foundation

Stories are about people.

It’s never about just the facts. The people you’re talking to have already judged the situation even before you uttered your first word. And no amount of proven data will change their minds about you and your intentions.

But if you tell a story about your journey that led to that particular moment when you have this important message to deliver, something else starts to happen in how your audience sees your message. You’ve just created a unique context that they cannot help but relate to. Because the journey you’ve described is the same path they’ve taken. You’ve just built a bridge. They’ve just felt a connection.

It’s never just about the words. They may comprehend what they hear, but do they understand the truth in what you’re saying? Are they giving you the look that asks, “What does it all mean?”

Does your audience see themselves in the characters of your story? Is there something familiar about the situation that can draw them into the plot? What conflict or challenge are you presenting that they can potentially solve? Are your words creating a vivid enough experience to spark an emotional response?

So, what does it all mean?

It’s never just about the mission. It also has to be about the people who care enough to make it theirs.

appeal-letter

Does Your Fundraising Letter Tell a Compelling Story?

Thursday, August 22
5:30–8:00pm
Open Books
213 W. Institute Place, 2nd Floor
Chicago, IL 60610

Nonprofit organizations constantly juggle a variety of tools to fundraise. One tool that many nonprofits have been using for generations is the appeal letter. How can we transform this into a more powerful medium that, once in the hands of donors, will move them to give?

Our workshop will focus on writing your next appeal letter to include a compelling story about how your program impacts the lives of people you serve. We will cover story selection, building a vocabulary that is potent with meaning and intention, and overall presentation.

View and share this video clip from our last appeal letter workshop.

5:30pm – 6:00pm   Introductions
6:00pm – 7:30pm   Workshop
7:30pm – 8:00pm   Networking

Coffee and tasty nibbles will be served

REGISTER EARLY and get a great value.

Hope you’re enjoying the summer!