How can a nonprofit emerge from the recession better off than before?

Planning educational programs has been a passion of mine ever since I began working with nonprofit organizations. It’s exhilarating when great minds connect to spark conversations that can bring about the next game changer.

This year, I’m active in the American Marketing Association, Chicago Chapter as Chair of their Nonprofit SIG (Special Interest Group). I’m also thrilled that Carey Kogol, Development Director at i.c.stars, joins me as Co-Chair. The SIG members recently designed the 2014 program series with Mission-Driven Marketing as its overarching theme.

cc-ama_davidoffThe series kicks off on February 6 when John Davidoff, Managing Director of Davidoff Communications, leads a dynamic discussion with other thought leaders on how a nonprofit can emerge from the recession better off than before. Participants will share insights to answer these questions from Davidoff’s article “Mission-Focused Results” in The Nonprofit Times:

1) Do you see opportunity in a crisis? 

An economic or financial crisis should prompt you to reexamine your strategy and how you operate. A change in leadership can open the door to fresh new thinking. When you let challenges push you beyond the status quo, you get to a higher level of articulating your mission.

How do you change the conversation within your organization to encourage a new way of seeing and thinking?

2) Do you tell your story in good times and in bad?

Sharing your story, even if it’s one of hardship, can stimulate empathy and even increase giving, especially if the external challenge aligns with your mission. When you make it known that the people you serve are in greater need than ever during the downturn, chances are it will resonate deeply with donors, which will motivate them to give more than they had previously.

How could reaching out to your community with an honest appeal turn your challenge into a success story?

3) Is your board invested in the success of your organization?

A strong, engaged board can be one of your greatest assets, both to help you maintain perspective on imminent or ongoing challenges and to provide practical advice for dealing with them constructively.  A highly invested board should be asking for regular updates on strategy, operations and outcomes. If your board can’t be counted on in crises or other times, it’s time to wake it up or break it up.

How well do your board members understand their roles in marketing the organization’s mission?

cc-ama_panelistsJoin Carey and me in welcoming the AMA’s esteemed panel of speakers:

Emily Dreke
Director of Development and Communications
Chicago Foundation for Women

Steve Ford
Executive Vice President—Chief Communications and Marketing Officer
Muscular Dystrophy Association

Otto Reinisch
Director of Organizational Development
Episcopal Charities and Community Services

Thursday, February 6, 2014
8:00 AM to 10:00 AM (CST)
Davidoff Communications
730 North Franklin St., Suite 601
Chicago, IL 60654

Sign up today and participate in the next game-changing dialogue for the nonprofit sector.

Night of Convergent Voices

pic_jam2013OCTPeople never cease to impress upon me how storytelling is, not only an artistic form of self-expression, but also an intrinsic part of our humanity. Once again, it happened at our recent storytelling Jam Session: What’s Your Read.

Filmmaker John Grod and Frank Tumino, Director of Little City Foundation’s Center for the Arts, kicked off the jam by giving us an inside look at what sparked the creation of their compelling documentary Share My Kingdom. It’s a story rich in visual textures and layered truths about our visceral need for art as human beings.

From the author of a children’s e-book to a motivational speaker’s journey, the evening was, in the words of a participant, “more than expected.” Diana Durkes wrote Henry’s Chair, a story of her family’s house cat, the first of an upcoming series. Diana revealed her whimsical illustrations and her vision for engaging both child and parent in a love for reading. Mary Nerburn, Certified DreamBuilder Coach, shared her inspiration for helping people see their potential for personal transformation.

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Through vocal variety, Dawn Marie Galtieri, Executive Director of Voice of the City, embodied the characters in her story who emerged from their inter-disciplinary arts programs. CJE SeniorLife grant writer Magdalyn Guzzo suspended a moment in time by painting a day-in-the-life portrait of the people at the center. Maribeth Joy, Executive Director of CircEsteem, informed and entertained while seamlessly weaving organizational and personal stories together.

The creativity of the evening was amplified by the energy that radiated from the surroundings. Thank you to Lillstreet Loft on Ravenswood for hosting us in their amazing space.

View and share the photos. Hope you can make the next jam in Spring 2014!

The freedom to move is at the core of living.

ellie2Over the Labor Day holiday, my family and I celebrated the golden birthday of my youngest niece. Ellie turned two on September 2nd. My brother Ray, Ellie’s dad, said that he was looking at old pictures of us when we were kids earlier in the week and he noticed how Ellie’s face closely resembled mine when I was her age. It sure would be fun to watch her grow up and see many faces in the family tree reflected in hers.

Ellie’s strong independent personality clearly shows how she takes after her proud uncle, although I wouldn’t wish for her what I’ve recently realized to be a commonly shared family gene. Every now and then, if I don’t watch what I eat, I suffer from a mild to severe gout attack. Gout is a form of arthritis. It occurs when uric acid builds up in the bloodstream and causes inflammation in the joints. Acute gout is a painful condition that often affects only one joint. Chronic gout is repeated episodes of pain and inflammation which may affect more than one joint. Ray has it. Some of my aunts and uncles have it. My grandmother had it.

My first trip to New Orleans in 2010 triggered my first severe flare-up. I literally ate my way through this lovely city, enjoying the best seafood gumbo, barbecue shrimp, soft shell crab, and red beans and rice – a menu rich with uric acid. Thankfully I was already back in Chicago when pain struck. It was unbearable. Who knew how pain in one joint – the big toe on my right foot – could paralyze my entire existence? I thought the pain would go away overnight, but I cried myself to sleep. The next day, my doctor prescribed allopurinol and told me to take 800 mg of ibuprofen every four hours. That was the only time I felt total relief from the pain. I had to cancel business appointments for the next 3 days and didn’t reschedule until I was confident I could walk again, even with a cane.

arth_handsNever in my wildest thoughts did I expect to develop arthritis. Only then did I begin to seek more information about it, about other people – including children – who have it and how they cope, and available resources to help people like me live a better life with arthritis.

At the core of this effort, the Arthritis Foundation leads the way. Founded in 1948, the Foundation helps people take control of arthritis by providing public health education; pursuing public policy and legislation; and conducting evidence-based programs to improve the quality of life for those living with arthritis. They are also the largest private, nonprofit contributor to arthritis research in the world, funding more than $450 million in research grants since 1948.

There are a number of ways to become involved with the Arthritis Foundation.  Whether you become a member, or make a donation, your contribution goes to support cutting-edge research and scientifically proven programs designed to help people with arthritis.  For every dollar donated to the Arthritis Foundation, 78 cents goes directly to fund research and activities for people with arthritis. Getting involved doesn’t require a major donation or major time commitment.  Attending a fundraising event – be it a fun run, breakfast or gala, or the Arthritis Walk – is another way to help.

Join me on September 21, 2013 at the Arthritis Foundation’s 24th Freedom of Movement Gala and support this worthy cause. With your help, people with arthritis like myself can live fully and thrive. Watching my niece, Ellie at her birthday party reminded me how fast kids grow up. What a joy if I could be there with her every step of the way.

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For more information and to purchase tickets, go to www.affreedomofmovement.org.

Can vulnerability be a source of strength?

TED_BreneBrownAs individuals, we have let society pressure ourselves into achieving perfection. Anything less doesn’t make us worthy. The same holds true for how we manage our professional lives and the organizations we lead.

Brené Brown is a research professor at the University of Houston Graduate College of Social Work. She has spent the past ten years studying human connection. In Brown’s TED Talk entitled “The Power of Vulnerability,” she asks: How can we embrace our imperfections so that we can engage with others from a place of authenticity and worthiness?

How this plays out in the workplace depends on how supportive the culture is toward cultivating compassion. Ultimately, by accepting that we don’t always know and we don’t always have, we start gaining the courage to take risks and make truly meaningful connections.

Engage Your Donors from a Place of Authenticity and Worthiness.
REGISTER FOR A STORYTELLING WORKSHOP TODAY

Does Your Fundraising Letter Tell a Compelling Story?
August 22nd: 5:30-8:00pm
at Open Books: 213 W. Institute Place, Chicago
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The Power of Food to Engage, Move and Nurture Your Audience
September 24th: 6:00-8:00pm
at First Slice Cafe: 4664 N. Manor, Chicago
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