Category Archives: nonprofit

Story. It’s not what you say. It’s what you mean.

peoplesmusicIn this case, words alone cannot tell the story of a young boy discovering his passion for the violin. Hearing his name called out loud, echoing in the halls, and stepping onto the stage at his first recital makes him feel like the most important person at that specific moment in time. With every stroke drawing the hair of the bow across the strings, he remembers every single time his parents took him to a class at The People’s Music School, a nonprofit offering free music education in Chicago’s Uptown neighborhood. He remembers looking forward to his teacher showing him how to play a new composition. The sound takes him back to his hours of practicing the same piece, over and over. But today, on that stage, it feels like he is playing it for the very first time. After his performance, he picks up his sheet music, tucks it under his arm and takes a bow. As he exits and listens to the applause, he is thinking about his new performance when he comes back to the same stage next year.

No words. Watch the performance. Listen to the sound. It may not be perfect today, but its real value is in what it means for the young boy’s future. Potential. Opportunity. Promise.

Who is Your Social Media Hero?

slideshare_socialmediaHere’s a clear and user-friendly presentation on Slideshare that will get you thinking about how best to delegate social media within your organization.

Then, after you’ve thought about it, consider attending our upcoming panel discussion on May 16 entitled “Who is the Face (and Voice) of Your Mission?” Learn how some local nonprofits are strategically using social media, not only to tell their stories with clarity, but also to make it easy for their advocates to share their stories and move others to act.

Click here for more info about the May event.

Like. Tweet. Share. Story.

Barkada Circle’s 2013 storytelling ic-starsworkshop series begins with a 2-part social media offering: 

Social Media 1: Who is the Face (and Voice) of Your Mission? 

Thursday, May 16
5:30–8:00pm
i.c.stars
415 N Dearborn, 3rd Floor
Chicago, IL 60654

We bring together a diverse group of nonprofit storytellers who use social media strategically to keep their audience actively engaged with a clear story about the critical role each supporter plays and how they can make a difference. Our discussion leaders include our friends from i.c.starsThe Arthritis Foundation, and Big Shoulders Fundi.c.stars is a social enterprise that trains low-income young adults in technology, providing them with employment opportunities and preparing them for community-based advocacy. The Arthritis Foundation puts a face on the disease, and aims to improve lives through leadership in the prevention, control and cure of arthritis and related diseases. Big Shoulders Fund provides support and a compelling voice to Catholic schools in the neediest areas of inner-city Chicago.

5:30pm – 6:00pm Introductions
6:00pm – 7:30pm Panel Discussion
7:30pm – 8:00pm Networking

We will serve coffee and tasty nibbles. Sign up early and your guests can come at no charge.

Register for Part 1

Social Media 2: Clarify and Amplify Your Storyopenbooks-logo

Thursday, June 13
5:30–8:00pm
Open Books
213 W. Institute Place, 2nd Floor
Chicago, IL 60610 

This hands-on workshop is a practical application of the talking points from the May panel discussion for translating your story into an engaging social media campaign. We will get you started with easy-to-use worksheets outlining key components in a dynamic structure. This session is ideal if you are in the early stages of using social media in your marketing or if you’re looking for a refresher. We are fortunate to have as our presenter Alyssa VandeLeest, Founder of Prosper Public Relations, a marketing consultancy for social impact companies, and The Impact Innovators, a popular blog and community for social entrepreneurs. Alyssa spends her days helping mission-driven businesses raise awareness, build movements and inspire action. In 2011, she was recipient of one of PRWeek Magazine’s exclusive Personality of the Year Awards.

5:30pm – 6:00pm Introductions
6:00pm – 7:30pm Workshop
7:30pm – 8:00pm Networking

We will serve coffee and tasty nibbles. Sign up early and your guests can come at half price.

Register for Part 2

Storytelling and the Web of Influence

lincoln_schatzI recently had the pleasure of attending an artist talk by Lincoln Schatz,
a contemporary American artist, best known for his pioneering works that create portraits of people, places and processes utilizing video and software to collect, store, and display images. Schatz presented his latest multimedia project called The Network: Portrait Conversations where his lens focuses on the men and women who play pivotal roles shaping the daily workings of the United States. The Network is a snapshot of people, ideas, and power in Washington, D.C.

During the talk, the artist revealed to us how he designed the space in order to encourage his subjects to tell a more personal story. The set was surrounded by an entirely black background giving a great sense of depth, like being able to reach into the recesses of someone’s mind. Several cameras were set in a round, not only to capture many angles of the subject’s expression, but also to eliminate their feeling like they have to focus on the camera in front of them, or any camera for that matter. The subject can then be in the moment of the conversation.

Schatz did not ask leading questions. He was not interested in the politics and any specific aspect of it. His goal was to engage the person in a dialog that would reveal what matters to them: their legacy, their challenges and their aspirations. The artist interviewed a group of influential people, some of whom are seen in mainstream media on a regular basis, and some who almost never step into the limelight. But the common thread that weaves them together are their stories — their concerns, their values, their humanity.

Each video portrait was electronically tagged with key words based on the subject matter of the dialog in that particular video. The computer randomly selects matching key words which determines what videos are played in sequence. The sequence is never the same, making multiple connections and juxtapositions between these people of influence and the issues they talk about, therefore revealing multiple relationships and layers of relevance between their ideas, personal experiences and spheres of influence.

What I learned from the work of Lincoln Schatz sheds light on my journey to tell the story of a Chicago neighborhood that has gone through multiple transformations through the generations — a community of citizens, businesses and nonprofit organizations, a community diverse in every way, shape and form. I see an opportunity to provide an appropriate space and time for each individual to tell their own story, to not mislabel them, to not misrepresent them, to enable them to reach into their core and express who they truly are, to empower them to paint a clear picture of their legacy, challenges and aspirations so they can engage the viewer to join them in the change they envision for themselves and their community.

The Network was first presented as an installation at ConnerSmith Gallery in D.C. The installation consists of the generative video, video stills of all 89 sitters and the set on which the portraits were filmed at the Smithsonian Institution’s National Portrait Gallery which is now the installation’s permanent home.

You can find out more about The Network and other works of Lincoln Schatz at lincolnschatz.com.

Hope & Healing through Habitat: A Veteran’s Story

In April 2012, a group of U.S. veterans of the Vietnam War traveled with Habitat for Humanity to the Mekong Delta to be “part of the change.” Over two weeks, the veterans healed decades-old wounds of war while building houses and hope in partnership with Vietnamese families. This video follows Vic Romback from memories of his Air Force deployment through his return to Vietnam, the construction of three Habitat for Humanity homes, and a moving tribute to soldiers laid to rest in a Vietnamese National Cemetery. Read more.