1) Do you see opportunity in a crisis?<\/b>\u00a0<\/span><\/p>\n An economic or financial crisis should prompt you to reexamine your strategy and how you operate. A change in leadership can open the door to fresh new thinking. When you let challenges push you beyond the status quo, you get to a higher level of articulating your mission.<\/p>\n How do you change the conversation within your organization to encourage a new way of seeing and thinking?<\/em><\/p>\n 2) Do you tell your story in good times and in bad?<\/b><\/span><\/p>\n Sharing your story, even if it\u2019s one of hardship, can stimulate empathy and even increase giving, especially if the external challenge aligns with your mission. When you make it known that the people you serve are in greater need than ever during the downturn, chances are it will resonate deeply with donors, which will motivate them to give more than they had previously.<\/p>\n How could reaching out to your community with an honest appeal turn your challenge into a success story?<\/em><\/p>\n 3) Is your board invested in the success of your organization?<\/b><\/span><\/p>\n A strong, engaged board can be one of your greatest assets, both to help you maintain perspective on imminent or ongoing challenges and to provide practical advice for dealing with them constructively.\u00a0 A highly invested board should be asking for regular updates on strategy, operations and outcomes. If your board can\u2019t be counted on in crises or other times, it\u2019s time to wake it up or break it up.<\/p>\n How well do your board members understand their roles in marketing the organization\u2019s mission?<\/em><\/p>\n Emily Dreke<\/span><\/strong> Steve Ford<\/span><\/strong> Otto Reinisch<\/span><\/strong> Thursday, February 6, 2014<\/em><\/strong> Sign up today<\/span><\/a><\/span><\/strong> and participate in the next game-changing dialogue for the nonprofit sector.<\/p>\n","protected":false},"excerpt":{"rendered":" Planning educational programs has been a passion of mine ever since I began working with nonprofit organizations. It\u2019s exhilarating when great minds connect to spark conversations that can bring about the next game changer. This year, I\u2019m active in the American Marketing Association, Chicago Chapter as Chair of their Nonprofit SIG (Special Interest Group). I\u2019m … Continue reading How can a nonprofit emerge from the recession better off than before?<\/span> ![\"cc-ama_davidoff\"](\"http:\/\/barkadacircle.files.wordpress.com\/2014\/02\/cc-ama_davidoff.jpg\")
<\/a>The series kicks off on February 6 when John Davidoff<\/span><\/a><\/span><\/strong>, Managing Director of Davidoff Communications, leads a dynamic discussion with other thought leaders on how a nonprofit can emerge from the recession better off than before. Participants will share insights to answer these questions from Davidoff\u2019s article \u201cMission-Focused Results\u201d in The Nonprofit Times<\/i><\/span><\/a><\/span>:<\/p>\n![\"cc-ama_panelists\"](\"http:\/\/barkadacircle.files.wordpress.com\/2014\/02\/cc-ama_panelists.jpg\")
<\/a>Join Carey and me in welcoming the AMA’s esteemed panel of speakers:<\/p>\n
\n<\/a>Director of Development and Communications
\nChicago Foundation for Women<\/p>\n
\n<\/a>Executive Vice President\u2014Chief Communications and Marketing Officer
\nMuscular Dystrophy Association<\/p>\n
\n<\/a>Director of Organizational Development
\nEpiscopal Charities and Community Services<\/p>\n
\n8:00 AM to 10:00 AM (CST)<\/em><\/strong>
\nDavidoff Communications<\/em><\/strong>
\n730 North Franklin St., Suite 601
\n<\/span>Chicago, IL 60654<\/span><\/em><\/strong><\/p>\n